"Learn how to revolutionize your business with proven marketing and blockchain strategies from an entrepreneur who has successfully launched and scaled multiple digital ventures over two decades"
General Information
Name: José Francisco Hernández Munuera
Current Position: CEO at 2 Veces Marketing & President of National Federation of Digitalization and Blockchain
Location: Murcia, Spain
Website: www.dosvecesmarketing.com
LinkedIn: linkedin.com/in/josefranciscohernandez
"The success of your business transformation lies in connecting authentically with people, transmitting energy and confidence, backed by experience and commitment to turn every entrepreneurial project into a success story."
Specialities
Professional Experience
- CEO at 2 Veces Marketing (2013 - Present)
Leading one of the most relevant Marketing Agencies in the Spanish Levante region, specializing in digital marketing, web design, SEO positioning, and social media management. - President at National Federation of Digitalization and Blockchain (FNDB) (2020 - Present)
Leading the national organization that connects associations, companies, and professionals to promote digitalization and blockchain technology implementation across Spain. - President at Blockchain Murcia (2018 - Present)
Promoting blockchain technology education and adoption among businesses and the general public in the Murcia region. - Vice President at OTIM (Mediterranean Intelligent Tourism Observatory) (2020 - Present)
Driving digital transformation initiatives in the tourism sector throughout the Mediterranean region. - Co-founder at Factoría Blockchain (2018 - Present)
Developing blockchain-based solutions and providing consulting services for business implementation. - Speaker and Trainer (2013 - Present)
Delivering professional training in sales, marketing, leadership, and blockchain technology at universities and business schools.
Education and Certifications
- MBA, ENAE Business School (2022 - 2023)
- Business Consolidation Program, School of Industrial Organization (EOI) (2005 - 2006)
- Master in Web Conversion, WebPositer (2014) - 210 hours
- Master in Digital Marketing and E-commerce, ENEB Barcelona (2017 - ongoing)
Skills and Knowledge
- Leadership: Proven ability to direct teams and motivate them to achieve maximum involvement and optimal results.
- Sales Direction: Over 15 years leading commercial teams for direct sales, with extensive prospecting experience throughout the Murcia and Alicante regions.
- Marketing Strategy: Expert in developing comprehensive digital marketing plans that drive business growth.
- Blockchain Technology: Pioneer in implementing blockchain solutions for business applications and digital transformation.
- Public Speaking: Experienced speaker and trainer with strong communication skills.
- Entrepreneurship: Serial entrepreneur with multiple successful business ventures.
Languages
- Spanish (Native)
- English (Professional working proficiency)
Teaching Positions
- Professor at ENAE Business School (2022 - Present)
- Sales, Marketing, and Blockchain courses - 800 hours
- Professor at University of Murcia (2021 - Present)
- Marketing, Strategy, Sales, and Blockchain - 250 hours
- Trainer at Regional Federation of Metal Entrepreneurs of Murcia (FREMM) (2024 - 2025)
- Blockchain and Metaverse training - 20 hours
- Instructor at EUROFORUM ESCORIAL (2022)
- Digitalization and Marketing training - 45 hours
- Trainer at ADICAE Murcia (2021 - Present)
- Cryptocurrency, Blockchain, and E-commerce - 100 hours
- Instructor at National Federation of Digitalization and Blockchain (FNDB) (2022 - Present)
- Marketing, Blockchain, and Metaverse training - 300 hours
Awards and Recognition
- Entrepreneurial Distinction from the Region of Murcia (2004/2005)
- Gold Star Award (IEP) (2016)
- Gold Medal AEDEPI (2016)
- European Medal of Merit in Work (2017)
- Recognition from LA RAZÓN newspaper
- Recognition from the RED CROSS
Memberships
- President of the National Federation of Digitalization and Blockchain
- President of Blockchain Murcia
- Vice President of OTIM (Mediterranean Tourism Observatory)
- Founder of the Digital Kit Observaroty
Web Profiles and Related Sites
- Personal Website: https://jfhernandez.es/
- Company Site: www.dosvecesmarketing.com
- LinkedIn: linkedin.com/in/josefranciscohernandez
- Blockchain Murcia: www.blockchainmurcia.com
- Factoría Blockchain: www.factoriablockchain.com
- National Federation of Digitalization and Blockchain: www.fndb.es